- prestige product
- produit m de prestige
English-French business dictionary. 2013.
prestige product
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prestige — 1. The word originally meant ‘illusion, conjuring trick’ and hence ‘deception’, and acquired its current favourable meaning ‘reputation derived from status or achievements’ in the 19c, the link being the element of magic common to both meanings.… … Modern English usage
prestige — /pre sti:ʒ/ noun 1. importance because of factors such as high quality or high value ♦ prestige product an expensive luxury product ♦ prestige offices expensive offices in a good area of the town 2. status achieved because of being successful,… … Marketing dictionary in english
prestige — pres‧tige [preˈstiːʒ] noun [uncountable] the respect and importance a person, organization, profession, or product has because of their success and high quality: • The bank lost both money and prestige as a result of the transaction. • Revlon… … Financial and business terms
prestige — pres|tige1 [preˈsti:ʒ] n [U] [Date: 1600 1700; : French; Origin: deceiving or magic tricks, prestige , from Latin praestigiae magic tricks , from praestringere to tie up, cover the eyes of ] the respect and admiration that someone or something… … Dictionary of contemporary English
prestige price — A high price charged for a product to convey an impression of high quality. The underlying assumption is that if a product has a low price it must be inferior to competitive products that are being sold at higher prices … Big dictionary of business and management
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